All features
Goals & analytics

Decide what counts as a win, then track it

Goals turn the actions that matter, like a booked appointment or a tapped phone number, into no-code conversions you can measure. Assign a dollar value and watch the count and the value climb over time.

  • No-code goals for pages, clicks, forms, scroll, and calls
  • Assign a dollar value to each conversion
  • See conversions and value trend over time
Goals
$21k this month
  • Booked appointment

    84 this month · $21,000

    Active
  • Phone number clicked

    156 this month

    Active
  • Newsletter signup

    42 this month

    Paused
Goal converted
Define a goal

Turn any action into a tracked win

Pick from five no-code triggers, a page reached, an element clicked, a form submitted, a scroll depth, or a phone tap, so a goal matches how your site actually converts.

  • Page reached, click, form, scroll, or call
  • No code and no developer required
  • Match by URL, text, or selector
  • Feed goals straight into experiments
What counts as a win
  • Page reached

    /thank-you

  • Element clicked

    Book Now button

  • Form submitted

    Any contact form

  • Scroll depth

    75% of the page

  • Phone clicked

    tel: link tapped

Value it

Put a dollar figure on each conversion

Tell Sentinel what one conversion is worth, like the value of a new patient, and every goal rolls up into a total value so you can see the revenue your website is driving.

Goal value
Value per conversion$250

Conversions

84

Total value

$21k

Track it

Watch conversions climb over time

Goals feed a clean analytics view, so you can see the count and value trend month over month and tell whether the changes you are making are actually working.

Conversions per month
+28%
JanJun

Analytics tied to real outcomes

  • Five trigger types

    Page, click, form, scroll, or phone tap, all no-code.

  • Dollar value

    Assign what a conversion is worth and see total value.

  • Trends over time

    Watch conversions and value climb month over month.

  • Goal alerts

    Get a heads-up when a goal drops sharply or stops firing.

FAQ

Common questions

No. Goals count conversions in aggregate. We record that a conversion happened, never who the person is or any protected health information.

Find out what your website is costing you

See your accessibility, privacy-risk, and speed signals in one dashboard, ranked by what to fix first. Set up in minutes.